The concept of social networking literacy emerged with the advent of Web 2.0.
This study aims to develop a scale to measure the social networking literacy
proficiencies of individuals. An item pool was created after a thorough review of
the literature and taking experts views, and then application form prepared. The
scale was applied to students of the Faculty of Education of Sakarya University,
and reliability and validity analyses were conducted on the data gathered from
313 students, using the SPSS 20 statistical software. Exploratory factor analysis
(EFA) was used to examine the construct validity of the scale, and the internal
consistency coefficient (Cronbach’s Alpha) was used to examine the reliability of
The analyses conducted showed thatthe scale consisted of 40 items under a single
factor which explained 61.179% of the total variance, and the Cronbach’s Alpha
value calculated to examine the reliability of the scale was .98. In conclusion,
analyses conducted to examine the reliability and the validity of the Social
Networking Literacy Scale (SNLS) show that it is an efficient measurement tool to
assess social networking literacy levels of the individuals.